HEETS are completely new way to enjoy tobacco. They open up a whole new world of tobacco taste and flavour when used with cutting edge IQOS HeatControl technology.
In HEETS the tobacco is not burnt, but heated. HEETS releases a real tobacco taste that is different and less harsh, than what you are used to with a cigarette. HEETS has no smoke, no ash and less smell than cigarettes.
The experience is intentionally different, to provide you with a true taste of real tobacco without the burn.